Ingredients

Because what is inside counts!

Aqua (H2O) is an universal solvent in cosmetics and can be combined with thick ingredients like oils and butters to form lotions and creams.
In skin care, aqua dissolves thicker ingredients and facilitates the making of lighter products that spread evenly and can be rinsed off with water.

(CAPB) is a surfactant derived from coconut oil. It also works as a foam enhancer and is used in numerous personal care products like shampoos, conditioners, body washes, mouthwashes, cleansers, etc.

Is an alkyl polyglucoside (C12-16 fatty alcohol glucoside), a mild surfactant and skin cleanser with excellent foaming properties derived from natural corn starch, fatty acids, and coconut. In addition, it is non-petrochemical, non-ethoxylated, and readily biodegradable.

Is a vegetable-based non-ionic surfactant obtained from renewable raw materials such as coconut oil and glucose. An extremely mild cleansing agent with anti-irritant properties, very gentle to the skin and mucus membranes. It is biodegradable and ecologically harmless.

Coconut is a common source of sodium lauroyl sarcosinate in cosmetic products. Safety assessments have confirmed that this ingredient is non-irritating and non-sensitising when applied to human skin.

Glycerin used in cosmetics and personal care products can be obtained from natural sources (e.g. soybeans, cane, or corn syrup sugar).

Derived from the evergreen tree or shrub Olea europaea L. (olive tree). The fixed oil from the ripe fruit of the olive can be beneficial for dry skin.

(or beeswax) is obtained from honeycomb of the genus Apis (honey bee). It is also believed to have germicidal, antibacterial and antifungal properties. It soothes irritated skin. It is believed to improve the softness and elasticity of the skin.

Also known as dodecyl lactate, is as the name suggests made from lauryl alcohol and lactic acid via an esterification process. Lauryl alcohol is obtained from palm oil.

It is derived from the degradation of cellulose or other carbohydrates. Sodium levulinate is commonly used as a preservative in cosmetic and personal care products due to its antimicrobial properties.
It helps to extend the shelf life of products by inhibiting the growth of bacteria, fungi, and other microorganisms

Decyl glucoside is an ingredient derived from plant-derived substances made from fats, sugars, and alcohols commonly found in corn sugars, coconuts, and palm oils.  As decyl glucoside is a surfactant, it attracts impurities and removes them from the skin surface when used with water. It is a safe choice to use decyl glucoside for skin which is sensitive in nature. It is a skin-friendly substance that cleanses sensitive skin without any toxic reaction.

Is the salt of Sorbic Acid and it’s used as a preservative in things like food and even skin care products. Potassium sorbate prolongs the shelf life of products and is a naturally occurring compound found in certain berries.

 An anionic surfactant that is derived from coconut oil. It is made up of a long chain of sulfonate salts that are prepared by the by-sulfonation of C14-16 olefins. This ingredient primarily consists of sodium hydroxy alkane sulfonates and sodium alkene sulfonates.

Lactic acid is an organic compound produced via fermentation by different microorganisms that are able to use different carbohydrate sources. Lactic acid bacteria are the main bacteria used to produce lactic acid.

Sodium Chloride, also known as salt, common salt, table salt or halite, is an ionic compound and it acts as a binder, mild abrasive, thickener, and preservative in cosmetics.

An organic salt synthesized from glutamic acid (an amino acid abundant in nature). It usually appears as an odourless white powder that is soluble in water, and is used as a multi-purpose, clear, liquid chelating agent and preservative booster.

Chemical compound derived from the esterification of glucose, This compound is often used in cosmetics and personal care products as an emollient, which helps to soften and moisturize the skin. Additionally, it can be utilized as a surfactant or emulsifier in various formulations.

Cassia hydroxypropyltrimonium chloride polymers are naturally derived, multifunctional polymers for use in conditioning shampoo formulations.

Sodium Benzoate can be used as a preservative in a number of Cosmetic products, due to its antimicrobial properties, it helps prevent the growth of bacteria, fungi, and yeast, thus extending the shelf life of cosmetic products.

Phenoxyethanol can be found naturally in green tea, but the commercial ingredient is synthetically produced in a laboratory, creating what’s termed a “nature identical” chemical. Phenoxyethanol is used to fight bacteria.

Cetearyl alcohol is a mixture of stearyl alcohol and cetyl alcohol that can come from vegetable or synthetic sources. The mixture forms a waxy, white substance used in cosmetics and personal care products to smooth and thicken the product while adding hydrating properties.

Stearalkonium chloride is a type of benzalkonium chloride which is used as an anti-static agent, a surfactant and an antimicrobial. It is made from stearic acid which is a fatty acid.

Behentrimonium chloride is an ingredient used in haircare products designed to reduce static and frizz. “It is derived from an ingredient of the brassica rapa oleifera plant (Turnip species).

PPG-3 benzyl ether myristate is obtained synthetically through an esterification reaction of propylene glycol and myristate, PPG-3 benzyl ether myristate adds shine to hair, improves the spreadability of creams, suspends pigments in makeup, and moisturizes skin, among other traits. This ingredient is considered safe and gentle.

It is a fatty acid ester and an isopropyl ester. It is functionally related to a hexadecanoic acid. Isopropyl palmitate is a natural product found in Camellia sinensis (Tea Plant), Solanum tuberosum (Potato), and other organisms with data available.

A non-ionic compound that is made by reacting Cetearyl alcohol with twenty molecules of ethylene oxide – It allows the water molecules to mix with oil and dirt present on the hair and scalp, thus helping to get rid of the residue from your strands while washing.

(Glycolic acid) is a substance that chemically exfoliates a person’s skin by dissolving dead skin cells and oils. Found throughout nature in sugarcane (glycolic acid), sour milk (lactic acid), and fruits (citric acid and malic acid). AHAs used in dermatologic and cosmetic products are usually synthetically produced.

Disodium/Cocoyl Glutamate is a mild surfactant with great cleaning properties and a very good foam performance. Vegetable oils and sugar (glucose) are the raw materials that are used for the production of this detergent, which makes it suitable for cleaning sensitive skin.

Sodium Gluconate is a biodegradable odourless non-corrosive salt made by the aerobic fermentation of a sugar, which can come from corn or beets. It is used in cleaning and personal care products, improving foaming and cleaning performance and is also used as a softening agent in laundry detergents.

Sodium Citrate is a plant-derived, biodegradable sodium salt of citric acid (derived from lemon juice) that acts as a water softener, cleaning agent, descaling agent, pH regulator, and preservative.

Citrus oil (limonene and linalool) is extracted from citrus peels and is used as a solvent (e.g., a natural replacement for petroleum-based solvents in cleaning products). It is known for its incredible cleaning abilities and helps to deodorize foul odours.

Glyceryl stearate, also called glyceryl monostearate is derived from palm kernel, olives, or coconuts. Having great moisturizing properties, it traps moisture on the skin and hair to prevent dehydration and damage. Moreover, Glyceryl Stearate also binds other ingredients together in a formulation and helps protect the skin from free radicals.

Methylisothiazolinone or MIT is a common preservative used in many consumer goods including personal care products, to preserve product quality and ensure consumer safety by preventing the growth of microbes.

Non-ionic surfactants (surface-active agent) are used as a grease remover in detergents, household cleaners and dish soap. They offer excellent solubility and produce a low amount of foam. When combined with anionic surfactants, non-ionic surfactants provide resistance to hard water in textile detergents.

Caprylyl/Capryl Glucoside is a multi-functional sulfate free, non-ionic surfactant made from vegetable derived fatty acids and glucose, which is safe and readily biodegradable. It is commonly used in soaps and cleansers due to its natural foaming reaction when it comes into contact with water and it also has highly effective oil removing properties.

Sodium silicate, also known as water glass, is typically produced by combining silica (sand) with sodium carbonate (soda ash) under high temperatures and serve as binders in  laundry detergents and in dishwashing products. Its high alkalinity and ability to emulsify fats make it effective in cleaning and degreasing.

Enzymes are proteins that act as catalysts in biochemical reactions. In natural, plant-based environmentally friendly cleaning products, enzymes are often added to enhance cleaning performance by breaking down various types of food residues and removes stains.

Percarbonates (sodium percarbonate) are commonly used as a powerful cleaning and bleaching agent.
It releases oxygen when dissolved in water, which helps to break down stains and organic residues on dishes and also has mild disinfecting properties, helping to kill bacteria and other microorganisms on dishes and utensils while being environmentally safe to use.

“Gluconates <30%” typically refers to gluconate (derived from the oxidation of simple sugar) compounds present in the formulation at a concentration of less than 30%.

Washing soda, or sodium carbonate (Na2CO3), is an alkaline salt derived from carbonic acid. It’s found in nature in the ashes of certain plants and the mineral natron. Sodium carbonate is a key ingredient in laundry detergents as it helps to remove dirt, grease, and stains from fabrics. It works by softening hard water and allowing the detergent to work more effectively.

Potassium carbonate is an alkali used for its detergent and degreasing capabilities. As well as being a key ingredient in the manufacture of soaps,
in laundry products it works as a detergent builder to improve overall cleaning performance and offers excellent odour neutralising capabilities.

Trisodium Citrate is a plant-derived, biodegradable sodium salt of citric acid that acts as a water softener, cleaning agent, descaling agent, pH regulator, and preservative. It typically comes from citrus fruits, molasses, or corn and is manufactured as a powder.

Alcohol ethoxylate is a surfactant compound derived from alcohol and ethylene oxide. They help to remove dirt, grease, and stains from clothing by breaking down the surface tension of water and making it easier for the detergent to penetrate and clean effectively.

Carboxymethyl cellulose is a thickening agent that is made by reacting CELLULOSE (wood pulp, cotton lint) with a derivative of acetic acid (the acid in vinegar). It acts as a thickening agent, keeping detergents mixed, softens water, and helps prevent dirt from sticking back onto clothes.

 

Most biological laundry detergents contain lipase and protease enzymes, both of which are found in the body. Lipases break down fats and oils, while proteases work to break down protein chains. Their ability to break down these compounds makes them excellent for stain removal.

Lipase (enzyme) is added to detergents to enhance the removal of fat- or lipid-based stains from the fabric materials without affecting its quality.

Proteases, lipases, amylases, and cellulases are enzymes used in detergent formulation to improve the detergency. The amylases are specifically supplemented to the detergent to digest starchy stains.

Sodium Metasilicate is a silicic acid salt, classified as an inorganic salt product. It is non-toxic, harmless, and odourless. Sodium metasilicate enhances/maintains surfactant’s cleaning efficiency by balancing water hardness ( preventing the minerals in water (such as calcium and magnesium ions) from interfering with the cleaning action of the surfactant.)

 

Potassium citrate is an organic salt, usually appearing as a crystalline white powder that is hygroscopic (readily absorbs water). Used in laundry products as a detergent builder to improve overall cleaning performance.

Sodium percarbonate is an oxidizer. When added to water, it helps break up organic compounds like dirt and oil. It’s a sustainable, eco-friendly bleach alternative with a variety of household uses, including removing stains, deodorizing, and whitening.

Through its oxidative power, Hydrogen Peroxide kills germs and eliminates stains, making it an alternative to bleach. It is synthetically produced but is considered environmentally friendly.

Ecological and biodegradable cationic surfactant with an anti-static and softening effect. Often used in things like fabric softeners to make clothes feel smoother, in hair conditioners to reduce tangles, and in some cleaning products to kill germs.

Xanthan Gum is an excellent, sugar based, natural thickener for emulsions and cleansing systems. As a stabiliser: Xanthan gum helps prevent the separation of ingredients in a solution, contributing to the stability of cleaning products.

Glycolic acid can be isolated from natural sources, such as sugarcane, sugar beets, pineapple, cantaloupe and unripe grapes. It provides effective cleaning power such as removing stains, dissolving mineral deposits, disinfecting surfaces and neutralizes odours caused by bacteria while being biodegradable and environmentally friendly.

Sodium Lactate is the sodium salt of lactic acid and can act as a viscosity modifier, helping to thicken cleaning solutions and improve their texture and consistency. This makes the products in which this ingredient is found, easier to apply and helps it adhere to surfaces for better cleaning results.

Extracted from the peel of grapefruit (Citrus paradisi), this ingredient is a versatile essential oil with a range of potential benefits. It has natural antimicrobial properties, making it effective for disinfecting surfaces and neutralizing odors and less toxic compared to other ingredients found in household cleaners.

Rose Geranium Essential Oil (Pelargonium graveolens), 100% pure and extracted from the leaves and flowers of the plant is known for its versatile properties. A valuable ingredient in natural cleaning products due to its antimicrobial, deodorizing, insect-repellent, antifungal, and mood-enhancing properties. It can help create a clean, fresh, and inviting home environment while minimizing exposure to synthetic chemicals.

Elettaria Cardamomum (Cardamom) Oil is obtained from the dried ripe fruits of Elettaria cardamomum (true cardamom plant) and has been found to inhibit the growth of bacteria and fungi, making it a valuable addition to natural disinfectants and cleaning products.

Lavandula Angustifolia (Lavender) Oil has tremendous antibacterial and deodorizing properties, even against bacteria within the Streptococcus species (pneumonia causing bacteria.) This makes it a fantastic essential oil for cleaning naturally

Ethanol is used to dissolve other chemical substances and mixes readily with water and many organic liquids , due to its disinfection properties, solvent capabilities, quick evaporation, compatibility, safety, and availability, ethanol is a popular choice as a cleaning agent.

A type of surfactant (surface-active agent) with a negatively charged head group. These surfactants are widely used in cleaning and personal care products due to their excellent foaming, wetting, emulsifying, and detergent properties.

Non-ionic surfactants are used as a grease remover in detergents, household cleaners and dish soap. They offer excellent solubility and produce a low amount of foam. When combined with anionic surfactants, non-ionic surfactants provide resistance to hard water in textile detergents.

In natural cleaning products, potassium hydroxide is mainly used to adjust the pH, making sure the product is effective for cleaning. It also helps break down grease and oil stains and can turn fats and oils into soap.

Citrate is a plant-derived, biodegradable sodium salt of citric acid that acts as a water softener, cleaning agent, descaling agent, pH regulator, and preservative. It typically comes from citrus fruits, molasses, or corn and is manufactured as a powder and plays a crucial role in natural cleaning products by enhancing cleaning efficiency and contributing to a more sustainable and eco-friendly cleaning experience.

Silicates act as a buffer, source of alkali and binder for the neutralization of metals responsible for water hardness. At the same time, they help to reduce surface tension, dissolve stains, dispersion of dirt, oil and grease particles, and thus prevent their re-depositing on fibers or surfaces.

Glycol is commonly used as solvent, thickener, or preservative in cleaning formulations. It helps dissolve grease, oil, and other substances, making it effective for degreasing and removing stains.

Hypochlorite ions are highly reactive and possess strong oxidizing properties, making them effective at destroying bacteria, viruses, and other pathogens. They work by oxidizing the cell membranes and proteins of microorganisms, disrupting their structure and function, which ultimately leads to their destruction.

Hypochlorous acid is highly effective at killing bacteria, viruses, and other microorganisms by oxidizing their cell membranes and disrupting their cellular processes. It is considered to be up to 100 times more effective than chlorine bleach (sodium hypochlorite) as a disinfectant and is considered environmentally friendly when diluted correctly.

Amphoteric surfactants contain both hydrophilic (water-attracting) and hydrophobic (water-repelling) parts in their molecular structure. This enables them to lower the surface tension of water, allowing it to spread more easily and interact with oily or greasy substances, contributing to the overall cleaning and foaming performance of natural cleaning products.

Alkyl polyglucoside is obtained from renewable raw materials, through a combination of plant based fatty alcohols (coconut c8-16) and glucose (sugar / starch). They are valued in natural cleaning products for their biodegradability, mildness, effective cleaning performance, foaming properties, and compatibility with other ingredients. 

Non-synthetic fragrance refers to fragrances derived from natural sources rather than being chemically synthesized in a laboratory.
These fragrances are created using natural ingredients such as essential oils, extracts from plants, flowers, fruits, and other natural substances.

Commonly known as sweet orange oil, is an essential oil extracted from the peel of the Citrus sinensis fruit, which is the botanical name for sweet oranges. Due to its antimicrobial properties, it helps disinfect surfaces, remove grease and grime and leaves a pleasant aroma.

Citric acid is found naturally in citrus fruits, especially lemons and limes. As a cleaner, it is very effective and appropriate to use for light descaling, removal of hard water stains, mineral deposits, etc. In personal care products, Citric acid exfoliates the upper layer of dead skin cells to help clean pores, even skin tone and soften and smooth the skin.

Vitis vinifera oil is an emollient, non-fragrant plant oil derived from the seeds of grapes. It has strong antioxidant properties, which gives it the ability to defend skin from environmental stressors. Also used as skin-protecting and conditioning components. The seeds have also shown indications of being anti-seborrheic, antimicrobial and antioxidant ingredients.

Due to its antibacterial properties and  vitamin A, this oil can be used to treat acne. Its concentration of vitamin E can also help to heal sun damage, reduce the signs of aging, and fade scars. Almond oil soaks in quickly and is a powerful moisturizer.

Shea butter is a product of the African shea tree (Vitellaria paradoxa). Shea Butter has exceptional properties that help to moisturise, nourish and give extra protection to the skin every day. High concentrations of fatty acids and vitamins make shea butter an ideal cosmetic ingredient for softening skin.
Shea butter also has anti-inflammatory and healing properties.

Ethyl esters can be derived from various plant oils, such as coconut oil, jojoba oil, avocado oil, and olive oil.
Versatile compounds in body care products, they function as moisturizers, emollients, and carriers, offering hydration and skin protection with antioxidant properties.

Caprylic triglyceride is a commonly used ingredient in soaps and cosmetics. It is usually produced from a combination of coconut oil (the fatty acids found in coconut oil) and glycerin. It imparts a pleasant, non-greasy, and smooth feel to the skin.

Mipa-Laureth Sulfate is a surfactant commonly used in personal care products. This ingredient primarily serves as a cleansing agent, helping to remove dirt, oils, and impurities and is
derived from coconut oil.

Laureth-4 is sometimes used as an emulsifier to blend water-based and oil-based ingredients together. It is synthesized from lauryl alcohol, typically derived from natural sources like coconut oil or palm kernel oil, through a chemical process involving ethylene oxide. Aids in creating smooth textures and stable formulations without compromising the natural integrity of products. Plays role in formulating natural body care products by improving their texture, stability, and performance while providing moisturizing benefits to the skin.

Laureth-7 citrate, derived from plant-based sources, primarily functions as a gentle, fragrance-free cleansing agent in skin care and hair care formulations. Utilized in natural body care products, it functions as an emulsifier and surfactant, enhancing product texture and stability while maintaining natural integrity.

Synthetic compound derived from naturally occurring sources of Vitamin E, such as vegetable oils like soybean oil, sunflower oil, and wheat germ oil.  It’s often used for its antioxidant properties. Additionally, it serves as a skin-conditioning agent, promoting moisturization and improving the overall appearance and texture of the skin.

Cetearyl Glucoside is a sugar-based emulsifier of vegetable origin, which is used for stabilising O/W emulsions (oil-in-water-emulsions).
It stabilizes emulsions, improves texture, and moisturizes the skin.

Coco caprylate is a natural emollient and skin conditioning agent derived from coconut oil. It is commonly used in formulations as a lightweight alternative to mineral oil or silicones, providing moisturization and a silky, non-greasy feel to the skin.

Made from vegetable oil (such as palm or coconut oil), cetyl alcohol is a common ingredient in hair products.
With its ability to retain moisture, improve texture, and combat common hair woes like frizz and tangles.

Glyceryl Caprylate is an emollient and conditioning agent derived from glycerin and caprylic acid.
It acts as a moisturizer and skin-conditioning agent, helping to soften and hydrate the skin while also providing antimicrobial properties to help preserve the product.